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Crystalline Fructose

11.01.09 // Food Marketing // (0)

Crystalline Fructose is a processed sugar derived from corn, just like high fructose corn syrup (HFCS). However, Crystalline Fructose can be labeled on food packages as simply “Fructose” which tricks consumers into thinking they are buying a product that contains fruit or fruit based sugar. Deceptive and dishonest labeling practices allow vegan junk food makers [...]

Nutrition Labels Lie

05.18.09 // Food Marketing // (2)

Food packages bombard us with misleading and untruthful messages every day. Those of us who know how dangerous processed foods are read packages carefully looking for danger signs and false advertising. However, very few people realize just how deceptive companies like Kraft can be when trying to get you to shovel their garbage into your [...]

The Free Range Lie

05.03.09 // Food Marketing // (3)

Last week while having a passionate food discussion, I told my cohorts that one of the reasons I don’t eat animal products is because I disagree with the way animals are raised in the United States. The answer to that charge was that you can go to Whole Foods and buy “Organic” “Free Range” chicken. [...]